Catalogue Number
NMLH.2021.104
Object Name
Badge
Title
Keep on Ticking
Date
around 1980
Description
A white plastic button badge with a cartoon of a stopwatch shaped like a heart and the words 'Keep on ticking'.
The cartoon lies in the centre of the badge. A red stopwatch shaped like a heart is running and smiling. Above the cartoon black text reads "Keep on" with "ticking" beneath the cartoon. A thin black border surrounds the image. The badge has a metal back with a pin fastening.
"Keep on ticking" is possibly a reference to the 1950's Timex advertising campaign "take a licking and keep on ticking", later also used by the British Heart Foundation to promote heart health awareness.