Catalogue Number
NMLH.2022.142
Object Name
Poster
Title
The £ in your pocket is now worth 15'7, for a better tomorrow vote Conservative poster
People
Edward Heath
Events
1970 General election
Date
1970
Description
A4 poster with a white background. There is black text at the top of the page reading "The £ in your pocket is now worth." The poster then shows images of slips of paper on top of each other, the one on the front reads "15'7", and the one behind is "15'10." The second number gets larger as it goes back. This is showing the deteroriation in value. The bottom of this poster is neon orange, and says "For a better tomorrow vote Conservative." This poster is suggesting that money did not have enough value due to inflation. This poster is suggesting this is the fault of the Labour Party and the economic crisis. Hence, arguing people should vote conservative.